Switch, the Las Vegas-based data center provider that has traditionally been focused on building large, multi-tenant data center campuses, is now also offering to build single-user data centers of custom size, wherever customers need them, using the same patented design elements used to build its massive campuses.
The new Modularly Optimized Design, or MOD, product line is aimed at companies whose needs range from relatively small edge deployments to large hyper-scale facilities. Switch speeds up deployment time by manufacturing modular components and shipping them to the location for quick assembly. Switch founder and CEO, Rob Roy, patented a Wattage Density Modular Design in 2007, according to the company.
There are two variants of the MOD design: MOD 100, which can be customized to be deployed on customer premises or in dense urban environments; and MOD 250, which uses the same design specifications as Switch’s hyper-scale SuperNAP data centers in Las Vegas.
The company said it took six months to build its 170,000-square foot Las Vegas 12 data center using the MOD 100 design.
While it already serves the likes of Amazon Web Services, eBay, and Intel out of its multi-tenant colocation facilities, Switch appears to now be targeting customers that either cannot share a building for security and compliance reasons, or have unique location requirements for their computing capacity. Those could include both the largest cloud providers, who have been spending billions on new core and edge data centers recently, and highly security-sensitive organizations in sectors like healthcare, financial services, or government.
As it expands its product range, Switch is also expanding the geographic reach of the massive campuses it is known for. The company recently launched new campuses outside of Reno, Nevada; and outside of Grand Rapids, Michigan; and announced plans for a campus in Atlanta. It is also building in Italy and Thailand.