Retailer Web Sites, Apps Brace for Black Friday

The shopping holiday season is heating up, and we’re about to hit the major black Friday and Cyber Monday peak. Never has uptime been more important and downtime more costly for retailers than during this season. Downtime and performance degradation can be disastrous, as Yahoo Small Business learned in a 2007 Cyber Monday outage that knocked thousands of small business customers offline on a critical shopping day.

How are folks getting ready in the infrastructure world? What kind of data will we see on the holiday kickoff? Data Center Knowledge will be checking in with a variety of players in the Internet infrastructure world for their take and view. Here’s a sample, with more to come as the holiday season goes on.

The Payment Platform: PayPal

As the leading online payment processing portal, PayPal has a unique window into e-commerce activity. What is it seeing? Holiday shopping is commencing earlier, and the volume of purchases via mobile devices is exploding.

Anuj Nayar, Senior Director of Communications, says PayPal has compelling data showing that the shopping season has already started, with some online shoppers getting started as early as Sept. 30. The National Retail Federation said 41.4 percent of Americans said they would start shopping before Halloween, and more than half have started by now.

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About the Author

Jason Verge is an Editor/Industry Analyst on the Data Center Knowledge team with a strong background in the data center and Web hosting industries. In the past he’s covered all things Internet Infrastructure, including cloud (IaaS, PaaS and SaaS), mass market hosting, managed hosting, enterprise IT spending trends and M&A. He writes about a range of topics at DCK, with an emphasis on cloud hosting.

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