Jonathan Schwartz wanted the attention of the tech blogosphere, or at least the Sun faithful. In choosing the title of yesterday's blog post - All The Wood Behind One Arrow - Schwartz invoked a phrase with a long history at Sun Microsystems, where it was regularly used by his predecessor as CEO, Scott McNealy.
So what's the focus of all this focus? Storage, as it turns out. "I'm radically increasing Sun's focus on storage today," Schwartz writes. "Why? Because the market's only going to grow, for as long as we're on this earth, and I believe our talent and assets give us a big sustainable advantage - that we're planning on exploiting. Aggressively." An excerpt:
I'm going to be combining our Storage and Server product teams to create a new converged group at Sun known simply as our "Systems" team. The Systems team will focus on the evolution and convergence of computing, storage and networking systems. Talk to any datacenter adminstrator, and that's what they want to hear - they live in a world managing the (often idiosyncratic) interactions of that trinity (computing, storage and networking - and just wait until they're virtualized). We want to be in a position to innovate on their behalf, at the system level, beyond the boxes - across blades, racks, disk and tape.
Hmmmm ... does that mean all the wood isn't behind Project Blackbox? Read the full entry for more details.