The 'Tiger Effect' Slows Some Networks
The volume of Flash media traffic on major networks spiked sharply on Monday afternoon, according to Arbor Networks, prompting some ISPs to wonder whether they were under some new type of DDoS attack. "For several ISPs, traffic into their network grew by 15-25%," noted Craig Labovitz of Arbor, which aggregates traffic data from 70 ISPs around the world through its Internet Traffic Observatory. "In one provider, inbound traffic nearly doubled."
It turns out that Tiger Woods is to blame. Both NBC and ESPN provided live Internet video of the U.S. Open playoff between Tiger Woods and Rocco Mediate at Torrey Pines. Arbor's analysis found that the spikes in Flash traffic correlated closely with key moments in the Tiger-Rocco duel, peaking when Woods prevailed on the 19th playoff hole. Not surprisingly, the largest increases in traffic were seen out of Akamai and Limelight content delivery networks and their upstream providers.
As most golf fans know by now, Woods said Wednesday that he will need surgery to repair the anterior cruciate ligament (ACL) in his left knee, along with the fact that he played the Open with two stress fractures of his left tibia.
Posted by Rich Miller
June 19, 2008 | Permalink | Newsletter
June 13, 2008
Cogent Slashes Bandwidth Prices
Cogent Communications (CCOI) has slashed its already low prices for Internet bandwidth, hoping that lower pricing will accelerate the shift of video programming from cable TV to the Internet. Cogent says it expects the new pricing will help gain market share from its rivals, primarily Level 3 (LVLT) and Global Crossing.
Cogent bandwidth is available in 325 data centers, which represent half of the company's business. Its basic rate of $10 a megabit is well below its competitors, and the company has begun offering even deeper discounts for customers with multi-year, high-volume contracts. Last month Cogent lowered its base rate for a three-year contract to $7, with rates as low as $4 per megabit for customers who commit to a 10-gigabit Ethernet connection. To protect itself, Cogent has stipulated that existing customers only get the lower rate if it results in a larger monthly spend with Cogent - meaning they will probably need to buy more capacity.
"In order to accelerate the adoption of these business models, we felt more aggressive pricing for large volume applications made a lot of sense," said Cogent CEO Dave Schaeffer. "We're in an environment where Internet traffic growth is slowing, and while we believe this is temporary, we want to stimulate Internet growth."
Posted by Rich Miller
June 13, 2008 | Permalink | Newsletter
June 04, 2008
'Growth Is Slowing, Hype Is Accelerating'
In a post titled "Internet Traffic Growth Doesn't Matter," Andrew Schmitt from Nyquist Capital raises some tough questions about popular assumptions for network traffic, particularly from Internet video. Andrew is recapping the Gilder TeleCosm conference, and in particular a presentation by Andrew Odlyzko from the University of Minnesota.
Odlyzko will be familiar to many readers with memories of the dot-com boom and bust, as he was among the first to challenge the oft-repeated contention that Internet traffic was "doubling every three months." In his presentation at TeleCosm, Odlyzko observed that "Internet traffic growth rates are slowing. Hype is accelerating."
Some of the hype is intertwined with the network neutrality debate and the assertion by some analysts and providers that Internet capacity will be strained by the robust growth of online video and large-file data transfer. Odlyzko's Minnesota Internet Traffic Studies (MINTS), which aggregates traffic data from a number of sources, estimates overall Internet growth rate at 50 to 60 percent per year. His presentation suggests a mixed picture - there are huge potential bandwidth drivers on the horizon, but Internet traffic is actually slowing in several high-bandwidth markets.
Posted by Rich Miller
June 04, 2008 | Permalink | Newsletter
May 14, 2008
11.5 Billion Video Streams in March
More than 11.5 billion videos were streamed in the U.S. in March, according to a new data from ComScore (via Contentinople). That's a 13 percent increase from February, and up 64 percent from one year ago. The average online viewer clocked in 235 minutes of video, or about four hours. See the ComScore web site for additional details.
The data center business is doing its part to contribute to the growth of online video, as can be seen at our DCK video archive, the Data Center Videos channel on YouTube, and also at Data Center Journal's new DataCenter.tv.
Posted by Rich Miller
May 14, 2008 | Permalink | Newsletter
April 28, 2008
$461 Million for Online Video Startups in 2007
Venture capitalists continued to pour money into online video startups in 2007, even as they were scaling back their investments in most other sectors. NewTeeVee reports that $460.5 million was invested in 68 video startups in 2007, up from $266.9 million in 2006. The pace of VC investment accelerated in the first quarter of 2008, with another $217.3 million going to 29 video startups, which projects to $868 million for the full year. That bucks the broader trend, as overall venture capital investments in 1Q 2008 declined 9 percent from previous quarter and 8 percent from the year-earlier period.
What does this mean for the data center sector? These video startups need infrastructure for hosting, peering and content delivery, and the VC investment provides these companies with capital to invest. The trend certainly bodes well for the CDN sector, and will probably helps sales of 10 Gig Ethernet ports at Equinix (EQIX) and other peering hubs. The downside? Not all of these companies will survive.
Posted by Rich Miller
April 28, 2008 | Permalink | Newsletter
February 22, 2008
BBC Streaming Causes 'Bandwidth Explosion'
Will Internet streaming of network TV shows break the business models of ISPs? An early experiment in the UK raises hard questions about that prospect. British ISP PlusNet reports explosive growth in bandwidth usage since the December launch of the BBC's iPlayer, a Flash app that streams the network's video programming. Dave Tomlinson from PlusNet said the ISP's cost of carrying streaming traffic has tripled since the iPlayer was launched, driven by a 72 percent increase in the number of customers streaming at least 250 GB per month.
The iPlayer service makes BBC programs available for free streaming over the Internet for 7 days after they air. Entire programs are available for streaming with no time limit, unlike the 10 minute limit for most YouTube videos. The service is being heavily promoted by the BBC broadcast networks.
The Telco 2.0 blog offered an analysis of how the iPlayer's popularity will impact British access providers:
The obvious conclusion is that ISP pricing will need to be raised and extra capacity will need to be added. The data reinforces our belief expressed in our recent Broadband Report that "Video will kill the ISP star." The problem with the current ISP model is it is like an all you can eat buffet, where one in ten customers eats all the food, one in a hundred takes his chair home too, and one in a thousand unscrews all the fixtures and fittings and loads them into a van as well.The PlusNet data, and Telco 2.0's analysis, is being discussed at The Register and Slashdot, as well as on the BBC Internet Blog.
Posted by Rich Miller
February 22, 2008 | Permalink | Newsletter
January 10, 2008
Online Video Gains During Writers' Strike
The writers' strike may be accelerating use of online video, according to several new reports. Internet metrics firm Nielsen Online says YouTube's audience has grown 18 percent in the two months since the strike started, while some smaller some online video sites have doubled their audience.
The Neilsen report reflects an acceleration of the already powerful growth of online video. A report issued Wednesday by The Pew Internet & American Life Project documented strong year-over-year adoption iof online video. Here are some of the details:
- 48% of Internet users said they have visited a video-sharing site such as YouTube. A year ago, in December 2006, 33% of internet users reported visiting video sites. That represents growth of more than 45% year-to-year.
- 15% of respondents said they had used a video-sharing site "yesterday" - the day before they were contacted for the Pew survey. A year ago, 8% had visited such a site "yesterday." Thus, on an average day, the number of users of video sites nearly doubled from the end of 2006 to the end of 2007.
Posted by Rich Miller
January 10, 2008 | Permalink | Newsletter
November 16, 2007
The Serverless Startup
This week's NewTeeVee conference was the coming-out party for Mogulus, a new online video provider that launched its service with a live video feed of the event. Today Robert Scoble highlights the unusual aspect of Mogulus' operation: it has no servers of its own and runs its entire infrastructure on Amazon's utility computing services, S3 and EC2.
"The world has changed," Scoble writes. "Now ANYONE can build an Internet company and get it up to scale. No more spending nights inside data centers trying to keep servers running." He also notes that Mogulus got $1.2 million in funding. Mogulus CEO Max Haot told Scoble that the environment is "volatile" and can go up and down without notice, and that it has designed its systems accordingly. Amazon (AMZN) recently introduced a service level agreement for S3 that includes uptime guarantees.
Posted by Rich Miller
November 16, 2007 | Permalink | Newsletter
June 22, 2007
YouTube: 10 Percent of All Internet Traffic
Wondering how the rise of online video will impact Internet capacity? According to data released this week by Ellacoya Networks, YouTube now accounts for 10 percent of all Internet traffic, and 20 percent of all HTTP traffic. Here's a breakdown of Ellacoya's data by type:
- HTTP traffic 46%
- P2P traffic 37%
- Newsgroups 9%
- Non-http streaming video 3%
- Gaming 2%
- VoIP 1%
The study has gotten attention because it finds that P2P traffic is no longer the largest component of Internet traffic. Some in the P2P community are contesting that claim, as though P2P had lost some sort of network-clogging bragging rights. But it seems to me that the numbers are all about the rise of video, not the decline of P2P.
Posted by Rich Miller
June 22, 2007 | Permalink | Newsletter
May 14, 2007
YouTube, MySpace Clog U.S. Military Network
The U.S. Department of Defense has begun blocking access to MySpace and YouTube on its network, saying heavy use of the video-centric social media sites was degrading its network performance. "This is a bandwidth and network management issue," Julie Ziegenhorn, spokeswoman for U.S. Strategic Command, told Stars & Stripes. "We’ve got to have the networks open to do our mission. They have to be reliable, timely and secure."
The article notes that military commanders acknowledge that many of the sites being blocked are used by troops to keep in touch with family and friends. "This recreational traffic impacts our official DOD network and bandwidth availability, while posting a significant operational security challenge," wrote U.S. Forces Korea commander Gen. B.B. Bell in a message to troops.
Many troops stationed overseas use the DoD network to access the Internet, but some others use local providers. Ziegenhorn said the sites were becoming "a drain on the system," but the Stars & Stripes story also mentions security several times. MySpace has been a regular target of phishing scams seeking to steal account credentials.
Posted by Rich Miller
May 14, 2007 | Permalink | Newsletter
May 10, 2007
Joost Infrastructure Gets Scrutiny
Internet video buffs are buzzing about today's announcement that P2P-based IP television start-up Joost will receive another $45 million in funding, and has cut a deal to deliver video content for Viacom/CBS. We've previously noted the potential disruptive impact on network traffic from Joost (previously known as the Venice Project), with early tests showing some P2P clients devouring 2 gigs of bandwidth per day.
Om Malik at GigaOm reports that Joost has had some problems in recent weeks, and says he's not alone in questioning whether its infrastructure can deliver the goods.
Joost is using a peer-to-peer version of streaming video, which means that it will have to deal with quality of service issues that come along with both P2P and streaming. Those in the technical community believe it would be difficult for the company to guarantee the quality of service of the video streams. ... Joost, apparently is going to use some sort of a content distribution network to make up for it all, but that also means the P2P economics that worked so well in the case of Skype may not be an advantage for them at all.See Anil Gupte's Video Blog and Mike Wolf's blog at ABI Media and Wired Epicenter for additional discussion and analysis.
Posted by Rich Miller
May 10, 2007 | Permalink | Newsletter
March 22, 2007
NBC-Fox: More Video In The Pipes
The long-running rumors are true: NBC and Fox are teaming on a free, ad-supported online video service to challenge Google's YouTube. The real news in today's announcement is the list of distribution partners, which includes MySpace, AOL, MSN and Yahoo! - just about every major player except Google and Apple.
A lot of the buzzing in the blogosphere is about what this means for GooTube. Some analysts are skeptical that the new partners can play nice, get the model right and execute well enough. But the combination of companies and content add up to a serious player that will consume serious bandwidth. "This is a game changer for Internet video," said Peter Chernin, President and Chief Operating Officer of News Corporation. "We’ll have access to just about the entire U.S. Internet audience at launch." NBC's Jeff Zucker: "Anyone who believes in the value of ubiquitous distribution will find this announcement incredibly exciting." That group no doubt includes Akamai (AKAM) , Limelight Networks and Equinix (EQIX).
Posted by Rich Miller
March 22, 2007 | Permalink | Newsletter
March 12, 2007
March Madness Boosts Akamai
The NCAA basketball championship tournament is upon us once again. As fans labor over office pool bracket sheets, a securities analyst reminds us that March Madness is about more than just basketball. It's also about online video - tons of it, broadcast by CBS Sportsline and traveling across the Internet via Akamai's content distribution network.
Analyst Brent Bracelin of Pacific Growth notes that online ad sales for CBS's on-demand broadcast of NCAA tournament games have doubled from last year. All told, 56 tournament games will be webcast for free. Bracelin sees this as just one indicator of growth in monetized content over the Akamai (AKAM) network, and bodes well for the company's bottom line. He boosted his 2007 revenue forecast to $625 million from $617 million and now sees EPS of $1.30 a share, up from $1.27. In trading this week, Akamai shares have advanced more than $2 to $52.58 a share.
Posted by Rich Miller
March 12, 2007 | Permalink | Newsletter
ALL STORIES FROM THIS CATEGORY:
- The 'Tiger Effect' Slows Some Networks
- Cogent Slashes Bandwidth Prices
- 'Growth Is Slowing, Hype Is Accelerating'
- 11.5 Billion Video Streams in March
- $461 Million for Online Video Startups in 2007
- BBC Streaming Causes 'Bandwidth Explosion'
- Online Video Gains During Writers' Strike
- The Serverless Startup
- YouTube: 10 Percent of All Internet Traffic
- YouTube, MySpace Clog U.S. Military Network
- Joost Infrastructure Gets Scrutiny
- NBC-Fox: More Video In The Pipes
- March Madness Boosts Akamai
- BitTorrent Launches Content Network
- Some ISPs Spurn 10 GigE Video Peering
- GigaOm Sees 'Collective Delusion' in Video
- NetFlix to Offer Streaming Movies

