A staff member in an Equinix facility. The company recently launched Performance Hub, which combines consulting with network optimization. (Photo: Equinix)

Optimize Your Data Center: Enhancing the App Experience for End-Users

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The modern cloud platform has introduced new ways to compute, process information, and deliver rich content. Furthermore, we are creating a much more distributed data center model and user base. All of these factors are critical in the consideration around data and application experience. You can have the best cloud platform out there – but if the user experience is poor, your entire model will suffer.

During the entire application delivery conversation, there are several key points to understand. For example, when it comes to your application, can you define the clear difference between bandwidth and latency? Does bandwidth matter if you’re creating a powerful QoE model? What about direct optimizations to the application’s delivery process? This white paper from Equinix explores the challenges that today’s CIOs face in regard to application performance, and how a more strategic data center approach, like distributing applications closer to your users, can help optimize application performance and reduce IT costs.

According to Gartner’s global survey of 2,335 CIOs conducted in 2012, CIOs are increasingly being measured against a broad set of business priorities that includes:

  • Increasing Enterprise Growth
  • Attracting and Retaining New Customers
  • Reducing Enterprise Costs
  • Creating New Product and Service Effectiveness
  • Delivering Operational Results
  • Improving Efficiency
  • Improving Profitability
  • Attracting and Retaining the Workforce
  • Improving Marketing and Sales
  • Expanding into New Markets

Meanwhile, technology growth trends are changing how enterprises conduct business. CIOs must deploy architectures that deliver value in these areas, while also scaling their infrastructure in anticipation of these trends. Deploying a truly scalable infrastructure revolves around your ability to adapt to dynamic business needs and ever-changing delivery models. The future of the compute model will truly revolve around data and applications.

As outlined in the paper, there are five key steps to create better app performance and optimal end-user experience. These include:

  • Identify and locate your end-user communities
  • Characterize your applications
  • Optimize your network
  • Distribute your applications
  • Optimize service consumption

Access to a modern, secure and network-dense commercial data center is becoming critical for enterprises as they evolve their IT infrastructure to meet future demands. Download this white paper today to see how critical it is to optimally deliver applications and to continuously provide an excellent QoE for the end-user.

About the Author

Bill Kleyman is a veteran, enthusiastic technologist with experience in data center design, management and deployment. His architecture work includes virtualization and cloud deployments as well as business network design and implementation. Currently, Bill works as the National Director of Strategy and Innovation at MTM Technologies, a Stamford, CT based consulting firm.

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