Level 3 Will Deliver HD Video for Super Bowl

Level 3 Communications (LVLT) will provide live, high definition (HD) television broadcast video services to NBC for Super Bowl XLVI Sunday, using Level 3’s Vyvx VenueNet+ technology. The Super Bowl is the most-watched television event of the year, with more than 110 million people viewers in 2011, according to The Nielson Co.

Lucas Oil Stadium in Indianapolis is connected directly to Level 3’s advanced fiber-optic network, giving NBC the ability to acquire and broadcast the game without having to build or manage its own network. In total, more than 3,000 hours of video content will be acquired, encoded and transported across Level 3’s Vyvx VenueNet+ platform for Super Bowl coverage.

In addition to delivering the game, Level 3 will also carry the pre-game and post-game feeds to NFL operations centers in Mt. Laurel, N.J., Culver City, Calif. and NFL Network master control facilities in Atlanta, as well as other broadcast networks and satellite teleport sites for global distribution.

“The Super Bowl is the preeminent sports event in the country, and the fact that Level 3 has delivered the game for nearly a quarter century is a testament to the level of trust the NFL and broadcasters have in us to provide exceptional service,” said Mark Taylor, vice president of Content and Media at Level 3. “We know reliability is crucial when broadcasting live video from a sports venue, which is why we continue to focus on every aspect of our delivery to ensure a flawless viewing experience.”

Level 3’s Vyvx VenueNet+ technology is engineered to provide HD and SD digital video services, and is used in all 31 professional football venues across the country.

“For more than 20 years, Level 3 has provided the critically important broadcast backbone needed to deliver the Super Bowl to viewers around the country,” said Mike Meehan, senior vice president of Sports Network Operations at NBC. “A television event like this, which continues to set viewership records every year, leaves no room for error. Level 3’s Vyvx VenueNet+ service provides us with the performance, reliability and simplicity we need to ensure a successful broadcast.”

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About the Author

Rich Miller is the founder and editor at large of Data Center Knowledge, and has been reporting on the data center sector since 2000. He has tracked the growing impact of high-density computing on the power and cooling of data centers, and the resulting push for improved energy efficiency in these facilities.

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  1. Video Guy

    Usually both AT&T and Level 3 carry the game. you may not be getting the Level 3 video feed, they go live with the highest quality feed for HD.. Interesting to see if this comes out after the Super Bowl that their feed actually got used.. or if they actually had NBC pay for the feed..