Reports: Google Data Center in Austria

2 comments

There are numerous reports in Austrian media and blogs that Google is scouting locations for a data center in Austria, with Kronstorf reported as the potential site. The origin of the reports appears to be a Twitter message from Simon Kopf, an executive at a local technology company in Kronstorf, that Google has negotiated the purchase of 60 hectares of land (about 150 acres). The report was soon picked up by local media and a number of blogs.

I haven’t been able to get very precise translations. But the latest reports indicate that local officials in Kronstorf have set aside land for economic development, and that a tenant has been lined up. One report refers to the Google rumor as “an open secret.” One news outlet reached Google.de spokesperson Kay Oberbeck, who provided the standard “we need many data centers for our operations around the world, but don’t comment about them for competitive reasons” response.


We’re noting these reports because they are starting to multiply as Google-mania sets in among Austrian bloggers. The sourcing still seems plenty thin, but are plausible in that Google has been focusing on data center development in Europe recently with last year’s announcement of a major project in Mons, Belgium.

A major caveat: we receive a number of reports that Google is building in a particular location, many of which turn out to be untrue (i.e. rumors about Greensburg, Kansas last year).

About the Author

Rich Miller is the founder and editor at large of Data Center Knowledge, and has been reporting on the data center sector since 2000. He has tracked the growing impact of high-density computing on the power and cooling of data centers, and the resulting push for improved energy efficiency in these facilities.

2 Comments

  1. The rumours originated from a farmer and were also heard at a local gas station and made their way to the frontpage of the news portal of Austrian TV orf.at but without any detailed information. While the village is very small near the big town of Linz, Austrian bloggers are speculating that this step would make sense, because, there is a water powerstation nearby and also two other powerstations generating more the 300 MegaWatts in total. Now the big question: How many Racks will Google be able to install in 150 acres? How far will they come with a power consumption of 1000 watts a square foot? Anyone give a try? Cheers Roland

  2. It is not quite related, but still interesting to note: the regional government of Upper Austria (home of the rumored Google site) now supplies Google with high resolution images for Maps and Earth. This is a confirmed deal (http://www.doris.eu/google/) and might just be another door opener for something larger.