Sugar Inc. will use Internap Network Services (INAP) to power its popular blog network, the two companies announced today. Internap will provide managed servers and network infrastructure for Sugar’s blogs, which currently receive 6 million unique monthly viewers. Sugar Inc. operates sites for an audience of upscale women covering topics such as celebrity, fashion, shopping, beauty, entertainment, food and health.
“The blogosphere is booming and Sugar Inc. is leading the pack,” said James P. DeBlasio, chief executive officer of Internap. “Our managed server, data center and Performance IP solutions are designed to enable new media and Web 2.0 firms to flourish, offering IT systems that grow with a company’s online presence and require low, up-front capital expense.”
The Internap solution for Sugar includes managed servers running Red Hat Linux and Performance IP network capacity hosted in one of Internap’s collection of 36 global data centers.
“We were impressed with Internap’s Performance IP network solution, easy integration with managed servers and the company’s 100 percent service level agreement, which will keep our sites up and running 24/7,” said Brian Dhatt, CTO of Sugar Inc. “Our technology partnership with Internap empowers us with the reliability and high performance we need to grow and succeed in the online publishing industry.”
Sugar Inc.’s newest endeavor, CitizenSugar.com, provides women with an outlet to discuss the 2008 US presidential race. Other popular Sugar blogs include PopSugar.com, a celebrity gossip-focused site; FabSugar.com, a blog focusing on fashion; GeekSugar.com, a blog dedicated to women and technology and FitSugar.com, which focuses on health and fitness.