Online Video Gains During Writers’ Strike

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The writers’ strike may be accelerating use of online video, according to several new reports. Internet metrics firm Nielsen Online says YouTube’s audience has grown 18 percent in the two months since the strike started, while some smaller some online video sites have doubled their audience.

The Neilsen report reflects an acceleration of the already powerful growth of online video. A report issued Wednesday by The Pew Internet & American Life Project documented strong year-over-year adoption iof online video. Here are some of the details:

  • 48% of Internet users said they have visited a video-sharing site such as YouTube. A year ago, in December 2006, 33% of internet users reported visiting video sites. That represents growth of more than 45% year-to-year.
  • 15% of respondents said they had used a video-sharing site “yesterday” – the day before they were contacted for the Pew survey. A year ago, 8% had visited such a site “yesterday.” Thus, on an average day, the number of users of video sites nearly doubled from the end of 2006 to the end of 2007.

About the Author

Rich Miller is the founder and editor at large of Data Center Knowledge, and has been reporting on the data center sector since 2000. He has tracked the growing impact of high-density computing on the power and cooling of data centers, and the resulting push for improved energy efficiency in these facilities.

One Comment

  1. Jenn

    We are in the area of advancing technology and the only direction left to go is up, up and up! So it makes sense that more and more people are turning towards online video websites for entertainment and a resource to documenting their experiences and interests. Kyte.tv is a website that everyone should check out. I started using it a few months back and I love it! Anyone can create a channel of their own on the site, and produce multiple shows on that channel. In addition, these shows can be watched by others and audiences can instantly chat about the content with other users or the channel owner themselves -- there right there on the channel itself, in real time. I recommend you and anyone else reading this, to check it out and start a channel! http://kyte.tv