Verizon Wireless chief information officer John Hinshaw talks about his company's approach to rising power usage in an interview with Business Week. Hinshaw says one of Verizon Wireless' responses was a data center consolidation and simplification. An excerpt:
The data center environment is the most power-hungry by far, and what we've done over the past several years is reduce the number of applications that we run at Verizon Wireless in order to simplify the customer experience
